Lumix G6
To launch the LUMIX G6 camera, a campaign was created to see how it stacks up against it bigger, bulkier, and more expensive DSLR competitors. By giving a LUMIX G6 and equivalent DSLR to pro photographer David Eustace, he would then put the cameras through their paces in a variety of challenging situations across Indonesia.
Some truly awe-inspiring photography was captured (subsequently featured in Creative Review), and below can be shown the different ads in the campaign along with some of the retouching work involved.
